What turns customers into satisfied customers? To answer this question, Live took a look at another industry – and found parallels to insurance. At the Fähndrich family bakery in Sins, they keys to success – besides daily fresh bread – in particular include flexibility, friendliness and outstanding service.

There is much debate at the moment concerning the costs of healthcare and how they can be reduced. In an interview with Live, economics professor Bernd Schips reminds us that our quality of live has improved thanks to the healthcare system, and that this quality comes at a price. However, the former head of the economic research department at the Swiss Federal Institute of Technology (ETH) argues that savings potential does exist – through increased competition.

Santésuisse, the trade association for Swiss health insurers, is currently conducting a campaign to explain the background of the healthcare system and health insurance. Health insurers are also doing their part to keep healthcare costs as low as possible. Read the savings tips in Live to find out which individual measures you can take to save on your premium.